Iconic Italian travel accessories brand Bric's founded in 1952 celebrates 70 years of its activity today. To celebrate its anniversary at the Mipel 2022 autumn salon in Milan, Bric's lunches a new capsule collection dedicated to Pop Art and the works of Andy Warhol.
The limited edition of women's bags, suitcases and travel bags was created together with the Andy Warhol Foundation of New York.
"Small or large movements are experiences that are increasingly colored with cultural values and the works of Andy Warhol give new energy to our product which thus becomes a travel companion, understood not only as an impulse to escape, but above all as a desire for empathy, of confrontation and dialogue with each other "- says Roberto Briccola, the heir to the founder of the Bric's group Mario Briccola.
The new capsule collection dedicated to Andy Warhol's art will appear in boutiques next February 2023.
THE ARTIST.
Andy Warhol has shaped contemporary lifestyles and many of today artistic and aesthetic innovations and social behaviours arise from the spark of his brilliant intuition.
Not only the world of art, but also advertising, fashion, entrepreneurship, cinema, publishing and communication still have today a debt of gratitude towards him.
His iconic works feed the dream, are magnetic and solar and have an unstoppable attractive force towards audiences around the world.
TRAVEL becomes an artistic experience.
Andy Warhol was both a traveler and a business person, living the best life going around the world, getting inspired.
Andy Warhol in Italy, 1972
Born in 1928 in Pittsburgh – United States. He rised to Pop Art fame during 1950s and 1960s. Warhol continued expanding his artistic vision through 1970s and 1980s He left our world in New York in 1987.
But his art has become immortal and even today he has many admirers around the world. Bric's presents a gift to art and travel lovers: the prints of Andy Warhol's most famous work "Marilyn" on the suitcases and bags.
Marilyn Monroe is still today a global icon.
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